Trucking Industry

Creating an agile, safe and profitable environment in the trucking industry.

The trucking industry plays a vital role in the prosperity of Australia. The country’s low population density and long distances between markets means the Australian people are heavily reliant upon road freight.

The trucking industry is becoming increasingly complex, and as such, today it is about much more than moving freight from point A to point B. Accordingly to Australian Trucking Association, the trucking industry carries three quarters of Australia’s domestic freight, including every item on the shelves of every supermarket .*

Economic, technological and regulatory factors along with strong competition all impact on the industry and its operators. However, the future looks bright for the trucking industry in Australia. The Australian Bureau of Infrastructure, Transport and Regional Economics predict that Australia’s total road freight task will more than double between 1999 and 2030.*

Keeping up with the rapidly changing environment of transport and logistics is difficult enough with low margins, price transparency, service commoditisation, self-service channels and increasing distribution costs. Operators who stand still will become increasingly challenged for relevance.

CI Logistics, an Australian born company focused on the design, production and implementation of dynamic and innovative fleet monitoring and management systems believe that companies need to use the data that their fleet management systems offer in a way that will make them profitable.

Ana Travers, CEO of CI Logistics said, “Rising costs impact on a business’ ability to remain profitable and competitive. Regardless of whether the business is running one truck or 101 trucks, rising costs impact on their bottom line.”

“As mobile technology has made its way into every aspect of business and society in a multiple of industries, that is the nature of disruptive technologies; advances in technology that transforms how we live, conduct business and interact with the world. It is this technology that provides the most valuable information for a business to manage their costs, their work force and their bottom line.”

“Our systems have been developed to assist in making decisions that will not only save money but will also protect the business owner, their employees, customers and the community.

We are unique because we believe intelligence is what makes the difference.  Being provided with real time information that is relevant and easy to understand allows you to make the best decisions for the best outcomes.  Data becomes information, information becomes knowledge but knowledge becomes power, only if it is accessed and used in a productive manner,” said Ana.

Fatigue management and other compliance demands, such as chain of responsibility, are increasingly consuming operators’ resources. CI Logistics fleet management has been designed to automate these processes, enabling operators to improve truck utilisation, optimise route selection and improve customer service therefore reducing the cost of business while maintaining a duty of care to protect the health and safety of the people in their workplace.

For further information regarding CI Logistics products contact Ana Travers on 0402 890 637 or via email

* Australian Trucking Association, Truck Week, 21-27 February 2010